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Hung Chu Shih
UX Researcher at IceMobile

Hung Chu is a User Experience researcher and cultural explorer. She loves to explore the world and talk to people to learn from their experience. At IceMobile, she helps bring the user’s voice in the team and help stakeholders find the balance between business challenges and user needs. She believes everyone is a secret researcher, and it is her job to bring out that part of people to be empathetic and think like users.

PechaKucha | Crack the Shell of Research Respondents

Talking to other people is one of the most interesting jobs to researchers, but it’s not always easy for respondents to feel comfortable to share their thoughts in a research setup.

In the talk, Hung Chu will share her experiences in the Netherlands, China and Canada about how she uses the small talk to get the glimpse of respondents’ personality and treat them accordingly in the research to encourage them to share their feelings.

Hung Chu Shih
UX Researcher at IceMobile