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Samantha Yuen
Design Research Coach & ResearchOps Lead at GovTech Singapore

Agoraphobia led Sam from hospitality to human-centred design in 2005. Curiosity, candour, and innate care for the people she once feared have guided her on this path, and she is now exploring how we can enable designers to work well & be well by growing reflective practices centred around skillsets, mindsets, and the use of self.

Her hope: That we can shift the way we work together and support each other to design for good.

Talk | 4 Principles to Synthesise Evaluative Research in a Day

When you’re a researcher of one, research consultant with demanding deadlines, or research lead coaching UX designers to conduct their own usability testing, time is not your friend.

This practical 30-minute talk will cover four principles that you can apply to turn around insights and recommendations for evaluative research in a much shorter timeframe - without transcripts, yet with rigour - so you can use your time to create value.

Samantha Yuen
Design Research Coach & ResearchOps Lead at GovTech Singapore